Clinical Services
MARKETING OF CLINICAL SERVICES (Laboratory, Radiology, etc.)
Provide assistance in defining marketing plan, philosophy, image and needed marketing tools. This includes:
Definition of key markets
Define and implement outpatient services
Market segmentation
Document risks & returns
Identify clients strengths & weaknesses
Competitive analysis
ASSESSMENT OF CLINICAL SERVICES (Laboratory, Radiology, etc.)
The assessments include:
Workflow analysis
Personnel utilization
Equipment review
Review of services offered
Partnering potential
Consolidation feasibility studies